A Review of ProdBOK
- Published: Sunday, 29 September 2013 12:50
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Need Help with Your Product Management?
A new book has been published that helps companies and product managers understand the responsibilities and activities typically associated with the role. It's called the ProdBOK for short, or The Guide to the Product Management and Marketing Body of Knowledge. The ProdBOK was a multiyear activity spanning some 60 contributors. As one of those individuals, I'll provide a view of some of the goals and challenges of the book.